Post-race in the Americas III.5

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Blackface is dated. Bamboozled (2000) showed us that.  Images of blackness — from what I´ve seen in Mexico City media during the World Cup — are stuck on some tired stereotypes. As many people of African descent who speak Spanish, the makers of this ad could´ve done a lot better than this.

Above, a SKY broadcast of an Infinitum commercial pegged to the World Cup. In it, a man in blackface acts as an African school teacher, giving a language lesson about one of Carlos Slim´s Internet offerings. After the lesson, little African children come out and dance around the teacher´s desk; happy about their new broadband connection, or something like that.

Infinitum is the broadband arm of Slim´s multi-billion dollar Mexican communications empire.

Continue reading “Post-race in the Americas III.5”

Post-race in the Americas III

This is the first time the World Cup has been staged in Africa.  Historically, there´ve been so many raw and degrading images of Africa and people of African-descent.  What are some images of Africa that have been popping up in media during the mundial?

I know, not as many people trip off skin color as we in the United States, or so I´m told. But I´m always happy we´re uptight enough to mostly dismiss these kinds of images. I think that if those types of graphics didn´t signify such dislike for dark skin color, that I would be cool with it.  Laugh along with the joke. But normally, I can´t. Too much going on underneath.

I flipped on the program halfway through and didn´t catch this guy´s name, but I heard the cast members refer to him as ¨Negro¨. Of course.  This is normal programming for the Televisa Saturday morning gab fest,  Hoy Sábado.  It´s the type of morning show that´s so bad, it makes Jillian Barberie´s work look excellent and useful.

I figured the character, who handed out yellow cards to certain announcers during the telecast, was making fun of World Cup referee Koman Coulibaly from Mali.  He made a series of iffy calls during the recent U.S. game. Here´s the Telegraph´s story on calls I think cost the squad a goal.

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Continue reading “Post-race in the Americas III”